Accessibility Statement Skip to Main Content

Privacy Policy for

Late Updated:  February 27, 2019

ClearWay Minnesota values your privacy. This Privacy Policy describes how we handle general information that we receive through our website at (the "Site") and through access to any optimized version of our Site via a wireless device.  Note that information submitted for enrollment or registration in specific QUITPLAN® Services through links on the Site will be directly received and managed by Optum, Inc. (and not by ClearWay Minnesota) and will be subject to Optum’s Privacy Policy available in the footer when you register online for QUITPLAN Services.

By accessing and using the Site, you consent to the collection, use, and storage of your information by us in the manner described in this Privacy Policy. We reserve the right to change and update this Privacy Policy and such updated versions will be posted on the Site. By continuing to use this Site after this Privacy Policy is updated, you consent to any such updated version of this Privacy Policy.  In addition to this Privacy Policy, your use of our Site is governed by our Terms of Use.

How we Collect and Use Information

Personally Identifiable Information Submitted by You for Requesting Information and Providing Feedback

You are not required to register or enroll in QUITPLAN Services or to otherwise give us personally identifiable information (information that allows people to identify you) in order to use the Site or view Site Content. We only receive and use personal information that you voluntarily provide. For example, you may use the Contact Us form to submit your name, e-mail and mailing address to request materials or information about ClearWay Minnesota’s services or to provide feedback. If you choose to provide personally identifiable information to us in these ways, ClearWay Minnesota uses that information to fulfill your requests for information, to distribute materials to you, and for such other purposes as you may initiate or request. We may keep your personal information on file and use it to contact you.

ClearWay Minnesota does not sell, rent or lease any personally identifiable data collected on this Site to third parties for their direct marketing or other purposes.

We may disclose your personally identifiable information to third party vendors engaged by ClearWay Minnesota to help manage our Site or fulfill your requests. In these cases, we require such vendors to restrict their use of such information to the intended purposes. ClearWay Minnesota may disclose your personal information to comply with any legal obligation, to enforce or apply our Terms of Use or to protect our rights or those of other parties. In addition, we may need to, and reserve the right to, disclose or transfer personally identifiable information to third parties in connection with selling, liquidating or dissolving any part of our organization or assets.

Personally Identifiable Information Submitted by You for Enrollment or Registration

You may register or enroll in QUITPLAN Services through the Site. Whether or not you choose to enroll in Services is entirely your choice.  If you register or enroll in any QUITPLAN Services, whether over the phone or online, or download the mobile application, the services will be provided to you by Optum, Inc. (“Optum”). This means that your personally identifiable information will be submitted directly to, and managed by, Optum. Your personally identifiable information will not be received by ClearWay Minnesota.

Accordingly, your enrollment or registration and use of QUITPLAN Services will NOT be governed by our Terms or Privacy Policy, but will instead be governed by Optum’s Terms of Use and Optum’s Privacy Policy available in the footer when you register online for QUITPLAN Services. Before enrolling in any QUITPLAN Services, you should review these documents. By enrolling, you to agree to be bound by Optum’s Terms of Use and consent to Optum’s Privacy Policy, both available in the footer when you register online for QUITPLAN Services.

If, as part of the enrollment or registration process, you consent to receiving e-mails or texts, the contact information you provide will be submitted directly to Optum and you will receive communications from Optum in accordance with the notice of e-mail communications referenced during the enrollment process.  At any time, you may choose to change your preferences or unsubscribe from these services as described in the notice of e-mail communications or by following the instructions within the communications. 

Cookies and Tracking Technologies

The Site may collect certain standard internet log information that you do not visibly enter, such as your IP address, browser type and click stream data.

In addition, in order to manage and improve our Site, we or our service providers may use cookies (small packets of information that are stored by your web browser) or web beacons (electronic images that allow us to count visitors who have accessed a webpage). For general (non-enrolled) users of the Site, these tools do not identify you personally and allow us to track and analyze aggregated usage data about our Site and to improve or customize your experience, for example by saving your language preference.   This information may be shared on an anonymous aggregated basis.  For users who have enrolled in Services through Optum, their tracking data may be aggregated with their personally identifiable information provided during enrollment and used to provide Services to such users or as otherwise described in Optum's Privacy Policy available in the footer when you register online for QUITPLAN Services.

You may choose to block or disable cookies from your device using your browser settings or options.  However, this may impact your user experience and parts of the Site may not work for you.

Do not Track Disclosure

This Site does not monitor for or behave differently if your computer transits a “do not Track” or similar beacon or message.

Servers Located in United States

Clearway Minnesota and the servers and other technology supporting the operations of this Site are located in the United States.  The Site is intended exclusively for a U.S. (and specifically Minnesota) audience and users.  If you submit any personal information to this Site (for example, if you provide your email in order to request materials) you understand that you are voluntarily consenting to the transmission of such information to an organization in the United States and your information will be stored and processed in the United States.  We agree only to be subject to applicable U.S. laws and not to the laws of any other country or region.


For information that ClearWay Minnesota receives from you through this Site (for example, if you request materials or provide feedback as described above), ClearWay Minnesota has implemented generally accepted standards of technology and operational security in order to protect personally-identifiable information from loss and misuse.  For information about security applicable to enrollment data submitted to Optum, see Optum’s Privacy Policy available in the footer when you register online for QUITPLAN Services. Only authorized ClearWay Minnesota personnel and third party vendors are provided access to personally-identifiable information, and our employees and vendors are required to restrict their use to the intended purposes. Despite these precautions, ClearWay Minnesota, however, cannot guarantee that unauthorized persons will not obtain access to your personally-identifiable information.

Children’s Online Privacy

The Site is not designed for or directed at children 13 years of age or younger, and ClearWay Minnesota will not intentionally collect or maintain information about anyone under this age. If you think we have received or collected personal information from a child under the age of 13 through this Site, please contact us.

Contact Us

If you have any questions about this Privacy Policy or the operation of the Site, please contact us at: